Employer Branding
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Stay on top of the latest trends within HR, recruitment, and employer branding with our articles, guides, customer cases, e-books, and more.

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Apr 3, 2025
What is an Employee Value Proposition (EVP)?
Your Employee Value Proposition (EVP) is a tool to boost your employer brand and retention rate. Learn how your EVP can help your organisation.
Valentina Behrouzi
3 min read
Mar 21, 2025
How to create an effective career site
We’ve built a comprehensive guide that will help you transform your career site into one that converts the right talent. Here are some key takeaways.
Valentina Behrouzi
3 min read
Feb 3, 2025
How to measure your employer brand
Candidates’ priorities are changing, so your employer brand should adapt to these changes. We’ve listed key metrics to measure your employer brand.
Valentina Behrouzi
5 min read
Oct 15, 2024
How to build a more successful employer brand
Here are some ways to improve your employer brand strategy and connect with the right candidates through authentic messaging.
Valentina Behrouzi
4 min read
Jun 17, 2024
The Pink Hour - Attract and retain top talent through your employer brand
Read our top takeaways from our first UK Pink Hour on all things employer branding and attracting talent.
Seb Waterfield
6 min read
Apr 25, 2024
Recruiting for Retail and Hospitality: Attracting and Retaining Top Talent
Read our top takeaways from our Recruiting for Retail and Hospitality: Attracting and Retaining Top Talent webinar!
Seb Waterfield
6 min read
Mar 18, 2024
How to source passive candidates
Learn how to source passive candidates, from optimizing your career site to leveraging social media and employee referrals.
Valentina Behrouzi
4 min read
Dec 20, 2023
What is employer branding?
Employer branding is the key to attracting talent. But what is employer branding? What employer branding strategies should you know? Let’s take a look.
Scott van Dort
5 min read
Dec 13, 2023
Three ways to reduce external recruitment costs
Streamline your recruitment process, cut external costs, and strengthen your employer brand without compromising quality or efficiency.
Chiao-I Lin
5 min read
Jul 27, 2023
The lessons in building high quality career pages
One of the primary avenues for HR teams to attract the very best candidates and strengthen their employer brand is a career page.
Seb Waterfield
6 min read
Apr 18, 2023
The 7 Keys to a Great Career Site
A great career site doesn't just appear by magic. It's the very first step that your company has with its candidates.
Jaime Puig
4 min read
Feb 24, 2023
Using employer branding to hire top talent
Read our top 5 takeaways from our latest Breakfast Club on employer branding and how leveraging it can help you hire top talent.
Valentina Behrouzi
5 min read

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